i’ll be honest… I appreciated the change but didnt even notice it. Now a search in Google yields on first page results a map, images, videos, or whatever multimedia piece is relevant. This is universal search and we all can agree that it is universally useful. I am listening to Danny Sullivan speak about the [...]

What is this guy talking about? He is all over the place… Yeah we know about mobile advertising, we know that people are unsure of what to do with it. but can you please tell us what Yahoo! is doing with it that we should know about? Please tell us something cool that we didn’t [...]

marketers are asking how do we monetize things like scrabuluos instead of how do we CREATE new, rich, and experiential digital pieces that are going to matter to the consumer and that they will want to interact with and enjoy? A comment from David Armano during the panel on social marketing.

The HP handmodel campaign really became a success when the TV spots started to become spoofed. Goodby and HP understood that making microsites on HP was wrong and began making sites on StumbleUpon (click on the stumble video link) and YouTube

The last session of the conference ends at 5:00 tonight. I Just got the phone with Lindsay from Kevin Roddy’s office and I am going to rush down there right after the conference. I will say hi for everyone! How long will it take in a cab to go 50 blocks at 5:00pm? We’ll see…

Another beautiful example to harmonizing the digital and physical world. Tom Nicholson CEO/Founder of Icon Nicholson talked about the interactive in store solution for Nanette Lepore. Take a look at it. Some incredible things here!

This is in terms of getting those to create brand content that is meaningful for the brand and the individual. How can brands facilitate the creation of meaningful stories by the individual?
This is of course in terms of the digital world. What sort of portal creates the perfect opportunity of individuals to create content?

Iron your clothes
Read the nice little notes around the room telling you what to do with the towels
Tip People
Lock and bolt the bedroom door
Stand by the window watching the street below (hopefully you don’t do this at home)
Wake up at least 4 times a night (same not as above)
Play with the phone (you don’t do [...]

Finally found a password for the wireless here. So we are go! I was introduced by Jonah Bloom - editor of AdAge to Damon Wayans. He (Damon) and I had a lengthy conversation about his new media company Wayout. He had great things to say about what being on YouTube means and all of the [...]

networking breakfast lent an intro to Nike Oregonians.
I was not registered… That was fun
And! There is no wifi. Yay for iPhone!